PRIVACY POLICY

Privacy Policy & Terms of Use

Effective Date: 2/1/25

1. Introduction

Welcome to Primedia Digital (a division of Primedia Network), accessible at www.primedianetdigital.com. Your privacy is important to us, and this Privacy Policy outlines how we collect, use, and protect your personal information when you interact with our website, services, and advertisements.

By using our website or engaging with our digital advertising services, you consent to the data practices described in this policy.

2. Information We Collect

Personal Information: Name, email address, phone number, company name, and any other details you provide when filling out a form or contacting us.
Technical Information: IP address, browser type, operating system, and device information.
Behavioral Data: Interaction with our website, advertisements, and landing pages (e.g., pages visited, links clicked, time spent on pages).
Advertising Data: Engagement with our ads on platforms such as Google, Bing, Facebook, Instagram, LinkedIn, TikTok, and other social networks.

3. How We Use Your Information

We use the information collected to:

Provide and improve our digital advertising and marketing services.
Deliver personalized advertisements based on interests and behaviors.
Optimize ad performance across Google Ads, Bing Ads, Meta (Facebook & Instagram), LinkedIn, TikTok, and other platforms.
Measure campaign effectiveness and analyze website traffic.
Respond to inquiries and provide customer support.
Send marketing communications if you have opted in.

4. Cookies and Tracking Technologies

We use cookies, pixels, and other tracking technologies to enhance user experience and improve our advertising efforts. This may include:

Google Analytics: To understand website traffic and user behavior.
Facebook Pixel & LinkedIn Insight Tag: To track ad performance.
Google Ads & Bing Ads Tracking: For campaign measurement and retargeting.
Third-Party Cookies: From ad networks to serve relevant ads based on user behavior.

You can manage cookie preferences through your browser settings or opt-out of certain tracking via third-party tools such as the Network Advertising Initiative (NAI) or Digital Advertising Alliance (DAA).

5. Third-Party Sharing

We do not sell your personal information. However, we may share data with third parties under the following conditions:

Advertising Platforms: We share data with Google, Bing, Meta (Facebook, Instagram), LinkedIn, TikTok, and other advertising networks to run targeted campaigns.
Service Providers: We may use third-party tools for analytics, email marketing, and CRM management.
Legal Compliance: We may disclose information if required by law or in response to legal requests.

6. Data Security

We take reasonable measures to protect your data against unauthorized access, alteration, or disclosure. However, no online system is completely secure, and we cannot guarantee absolute security.

7. Your Choices and Rights

You have the following rights regarding your personal data:

Opt-Out of Marketing Communications: You can unsubscribe from emails at any time by using the "unsubscribe" link in our emails.
Ad Preferences: You can adjust ad personalization settings through Google, Facebook, and other platforms.
Data Access & Deletion Requests: Contact us to request access to or deletion of your personal data.

8. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices, and we encourage you to review their policies separately.

9. Updates to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated Effective Date.

10. Contact Us

If you have any questions about this Privacy Policy, you can contact us at:

Primedia Digital (A Division of Primedia Network)
www.primedianetdigital.com
www.primedianetwork.com

Or get in touch with us here